The Essex skyline has a new landmark in the form of Pioneer Point – two residential towers in Ilford, illuminated with stunning LED media facades that are a collaborative creation from companies including New York’s Global Design Strategies (GDS) and UK specialist lighting solutions provider, Architainment Lighting. Pioneer Point developer, Empire Property Group International wanted to create a bold vibrant lighting scheme for he 370ft-high towers, and so approached Michael Kirchmann, CEO of GDS to design something special. To create Kirchmann’s vision, Architainment provided Philips Color Kinetics iColor Flex LMX, a flexible strand of high intensity, full colour LED nodes, designed to illuminate without the constraints of fixture size or shape. The iColor Flex LMX was fitted within each tower’s emergency staircase, creating a pixelated pattern through which content can run seamlessly.

From Total Lighting Oct. 1 2013